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Dawn

Furniture Collection



The Dawn furniture line was inspired by the effort to develop a collection that undergoes an entirely ethical design process. This was a 14-week intensive project that dived into the topics of focus, accessibility, and sustainability to accomplish a collection with a holistic design approach.

Prelude
A New Age of Ethical Furniture



Focused Design

Minimal Environmental Impact

Geared for Accessibility



Key Words ︎︎︎
Connected / Personal
Adaptive / Fluid
Reformative / Benevolent
Supportive / Circulatory


The Collection ︎︎︎

Environmental Commitment

Dawn uses ethical, resourceful materials that minimize harmful environmental impact, while also requiring cleaner production processes to reduce toxin release. The collection also focuses on improving the consumer led lifecycle of furniture pieces.

Birch

Birch trees are an abundant and fast growing species that cause little devastation or destruction of biodiversity when cut down. Birch plywood is a sustainable, long term choice that has little impact on our global environment.

The wood will be sourced from a sustainably managed forest.

Camira + SEAQUAL

SEAQUAL INITIATIVE is a community of individuals, organizations and companies working together to help clean our oceans, raise awareness of the issue of marine litter and highlight those helping to fight it.

Camira has partnered up with Sequel to create a fabric made from ocean waste plastic.




Clean Material Design 

The Dawn seating collection utilizes resourceful and ethical materials that introduces cleaner, more accessible designs to the furniture marketplace.
Holistic Home Furniture

Dawn is a focused yet versatile furniture collection.It’s holistic design approach transcends to create an simple, impactful and ethical environment for the home.


︎Checkout my process.
Jordyn Aamot. New York, NY.